Director, Marketing Events

Company: Immersive Dynamics Inc.
Location: Boston
Posted on: November 11, 2024

Job Description:

Immersive Labs is the leader in people-centric cyber resilience. We help organizations continuously assess, build, and prove their cyber workforce resilience for teams across the entire organization, from front-line cybersecurity and development teams to Board-level executives. We provide realistic simulations and hands-on cybersecurity labs to evaluate individual and team capabilities and decision-making against the latest threats.Immersive Labs was founded in 2017, from a cargo container in Bristol, UK we've grown to over 300 employees, announced funding of more than $180 million and been voted a Best place to work for the last 3 years running! We are trusted by the world's largest organizations Citi, Pfizer and Humana to measure, map to risk, and optimize the human cyber abilities of their entire workforce.We encourage people of all different backgrounds and identities to apply. We are committed to maintaining an inclusive, supportive place for you to be you and do your very best work.Director, Marketing EventsAs demand for Immersive Labs Cyber Drill experience has grown, we are looking for a Director, Marketing Programs: Cyber Drills. You'll report into the Senior Director, Global Revenue Marketing and be a key part of the marketing leadership team, leading the charge on taking our Cyber Drills experience to market.In addition, this is an incredible opportunity to help the Cyber industry understand a brand-new class of cyber risk reduction and workforce readiness! You will have the opportunity to genuinely shape an emerging industry change and market category.Your main responsibilities (we're scaling fast, so these may change as we grow):

• Manage and Execute our presence at Tier One Global Events calendar, focused on key industry events.
• Develop and execute a comprehensive event calendar that delivers the Immersive Labs Cyber Drills experience across key locations globally.
• Coordinate and manage all aspects of event production, including sourcing unique and exciting venues, vendor management, and on-site execution.
• Develop and implement an end-to-end promotional program to drive engagement and attendance with target accounts.
• Identify and develop internal talent to build a robust team capable of delivering high-quality Cyber Drill experiences.
• Develop sponsorship packages and proposals tailored to sponsors' needs and secure sponsor partners.
• Develop training materials and programs to enable partners to deliver their own versions of the event.
• Pilot and evaluate new event formats and experiences to gauge effectiveness and attendee engagement.You should apply if you have (we know it's tough, but please try to avoid the confidence gap. You don't have to match all the listed requirements exactly to be considered for this role):
  • Demonstrated experience in event planning and management, with a focus on delivering unique and innovative experiences.
  • Strong project management skills with the ability to handle multiple projects simultaneously.
  • Creative thinker with a passion for challenging convention and pushing the boundaries of what is possible.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional and geographically dispersed teams.
  • Proven track record of being able to take ideas from conception through to a best-in-class scaled program that can be delivered through multiple channels.Immersive Labs' growth has been fuelled by our values that underpin everything we do, here's how they relate to this role:
    • Driven - We are unafraid to explore our curiosity.
    • Inclusive - We support one another and celebrate each other's successes.
    • Customer Obsessed - We seek to develop deep relationships with our customers to help them achieve their business outcomes.
    • One Team - We are a talented global team working together to achieve our vision.If you would like to read more about what you can expect from our recruitment process, you can visit our dedicated page.As well as an inclusive, supportive place for you to be you. We offer an extensive range of benefits so you can do your very best work:
      • Look after you and your family with Health, Dental and Disability insurance; fully paid sick leave and mental health support.
      • Save for the future with 5% contribution matched 401K, and rewards and recognition for your successes.
      • Time off, flexible and remote working so you can work when and where is best for you, including 33 days holiday, 12 weeks enhanced parental leave, 2 volunteering days and a day off for your birthday.
      • Career and learning development through the platform and our 'Learn Anything' fund.
      • Recognition & Rewards for doing great work and living our values and behaviours.
      • While most of the team are fully remote, when you do visit, our North American HQ is based in the centre of Boston, just a 10 minute walk from Back Bay train station.
      • We're a sociable, tight-knit team with monthly socials, and sports clubs. Our socials have included everything from cake competitions to movie nights and escape rooms.Find out more at
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Keywords: Immersive Dynamics Inc., Portland , Director, Marketing Events, Advertising , Boston, Maine